Each week via our ‘Weekly Rundown’ segment, we highlight stories we thought were interesting, notable across business and technology. This week, we showcase stories on the College Athlete Brand, Bulletin by Facebook, Sports Betting, Fetch Robotics, IBM, Hybrid Working, and Peloton.
Stream and Download the Episode Below
Story-1:: The Rise of the College Athlete Brand
Overview: Last week, the NCAA athletes’ lives changed forever thanks to the introduction of allowing players to benefit off of their NIL. Then, in one simple video from Dave later, Barstool became a major force in that change.
Emergency Press Conference - I just started an NCAA marketing firm and landed our first athlete. Introducing Adelaide Halverson. Welcome to the fam!
Why It Matters: It is great to see these kids get paid for their hard work. This will launch an all-new set of entrepreneurs coming out of college, will teach kids how to build a business and set up teams. Sure there will be some misses, some silliness, some sorting this all out. But I love the people who will learn how to build a brand, manage themselves, their money, their team and keep up with school and sports. It is going to shake things up for sure. Also, the whole fact that we are going to see agents and brokers coming into college, will shake up the way programs operate. One can only guess that there will be programs/coaches who say NO and others who say YES. As a result, they will lose/keep talent and you will see some programs that were not as big, grow as a result.
Story-2:: Bulletin, A Platform for Independent Writers
Overview: Bulletin, a set of publishing and subscription tools to support creators in the US. And today, we’re sharing Bulletin’s first wave of writers.
Why It Matters: Facebook needs to grow up to me. It needs to start looking more like Linkedin and give people tools to do so. For me, Bulletin looks like Medium mixed with Linkedin.
- Robust Publishing Tools
- Sustainable Business Models
- Discovery and Distribution
- Building Community
Link: Facebook - Bulletin
Story-3:: Bet on Sports, Let’s Go!
Overview: Internet gambling operator 888 Holdings Plc has obtained exclusive rights to the Sports Illustrated brand for sports and casino wagers online, the latest in a flurry of deals in the fast-growing business.
Why It Matters: Sports betting is here to stay. The fact that now they can cross-promote sports betting with their content is no brainier. If anyone was a betting man, they would likely say, they are ripping off a page from the Barstool Sports Sportbook playbook.
- Sports betting in the U.S. has exploded since the Supreme Court began allowing such wagers outside of Nevada in 2018.
- Sportsbooks and online sites now offer wagering in some 21 states.
- The agreement with Authentic Brands lasts for up to 20 years
- 888 expects to launch SI Sportsbook wagering in Colorado in the second half of 2021,
Story-4:: Fetch Robotics’ acquisitions
Overview: Fetch Robotics’ CEO on the company’s acquisition and the future of warehouse robots.
Why It Matters: Warehouse and fulfillment robotics for a number of years is becoming more of an important topic for any owner-operator managing a warehouse. With this acquisition, they are increasing the value prop of their platform and offering the hardware software for many SMB-Enterprise customers.
Story-5:: HPE bets big on Data
Overview: The software helps organizations quickly recover from ransomware, cyberattacks, and other unplanned downtimes by bringing data back to its original state just seconds before the attack or disruption.
“With the explosive growth of data at the edge and across hybrid environments, organizations today face significant complexity in managing and protecting their data,"
HPE CEO Antonio Neri said in a statement.”
Why It Matters: HPE only makes really big bets on buying and selling companies. The fact that they are jumping into this space, further highlights what the market is saying about how critical this capability has become due to the rise in attacks.
Link: IBM - ZDNET
Story-6:: Is Hybrid Work Here to stay
Overview: In the survey, which was sent out in early June, nearly 90 percent of respondents said they “strongly agree” with the statement “location-flexible working options are a very important issue to me.” A total of 1,749 people answered the question. Employees defined “location-flexible” as the option to work from home indefinitely.
“We believe that in-person collaboration is essential to our culture and our future.”
Why It Matters: Even Apple is struggling with employees questioning the companies motives for bringing people back to the workplace. There are different frameworks that businesses need to consider, no two are the same. It will be interesting how different organizations and more importantly different sectors hand remote work in the coming months.
Link: The Verge
Story-7:: Peloton hits the Office
Overview: Peloton sees the office as a new way to grow subscribers as people head back to their desks. Peloton announced Tuesday the launch of a corporate wellness program as it aims to reach new users and grow its membership base.
Businesses that sign up will be able to offer employees subsidized access to Peloton’s digital fitness membership and its high-end cycles and treadmills. Peloton said its corporate partners will receive access to tailored features such as team tagging and group exercises that encourage accountability and foster bonding with colleagues. Peloton will also assist corporate partners with outfitting office workout spaces.
Why It Matters: Businesses are going to have to incentivize many employees as to why they should come back to the office. Free workout apps, equipment, food seem like a good place to start. From Peloton’s standpoint, this makes total sense because of their current platform offering and their acquisition of Precor which has corporate gym equipment.
- Peloton just launched a corporate wellness program as it aims to reach new users and grow its membership base.
- Businesses that sign up will be able to offer employees subsidized access to Peloton’s digital fitness membership and its high-end cycles and treadmills.
- Wayfair, Samsung, SAP, and Sky are among the first businesses to join the program, Peloton said.